Internet and eCommerce Use by Consumers - April 2007

The MCA carried out its second eCommerce survey with the aim of assessing the extent to which the public at large is making use of the internet and eCommerce and to gauge the sector's potential for growth. 

This quantitative survey was conducted by means of telephone interviews and collected information about the types of products that are purchased online, the frequency of eCommerce transactions and online expenditure. The survey also looked into consumer perceptions regarding security issues and problems encountered online.

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